For many nonprofits, there comes a point when growth slows. Fundraising feels harder. Outreach starts to stall. You’re doing the work, but the results aren’t what they used to be. It’s not just you. According to the 2025 Nonprofit Acceleration Report from Community Boost, nearly half of nonprofits expect only modest growth this year. That’s…
It’s been a tumultuous 2025 and we’re less than four months in! Nonprofits are feeling the pain and uncertainty around funding sources, policy changes, and economic pressures. Now more than ever (we’ll be able to stop saying that someday right?), nonprofit organizations need passionate supporters. Not just for financial support, but also for awareness and…
Happy Valentine’s Day and Random of Acts of Kindness Week! I hope you have a wonderful day full of love and kindness. I don’t know about you but I need it. Today I want to talk about love. Valentine’s Day is a great time to reflect on the relationships that make your nonprofit’s work possible—your…
Still having trouble pinpointing the differences between brand and marketing? It’s understandable. The business world uses the terms interchangeably. There is a distinct connection between the two. But they are not the same. Think of it this way. Your brand is the heart of your organization. Your marketing is your voice. Your brand defines who…
Let’s face it—standing out as a nonprofit these days is tough. With so many organizations vying for attention and donor dollars, how do you make sure your message gets heard? One solution: team up with influencers. Yes, the same people who recommend their favorite skincare products or post viral TikTok dances can be powerful allies…
Guest blog alert! I’m honored to share my thoughts on aligning brand awareness with overall business objectives for BrandAwareness.io. Please read and share! https://brandawareness.io/qa/how-do-you-align-brand-awareness-with-overall-business-objectives I’d love to talk to you about your branding needs. Please schedule a discovery call today. Let’s get to work!
I’m honored to share my insights on customer feedback to shape marketing strategies in today’s CMO Times, although I would not have used that subtitle! Anyway, please read and share! https://cmotimes.com/qa/how-can-unexpected-insights-from-customer-feedback-shape-marketing-initiatives Read more about my services here. I’d love to help you leverage your customer insights for more impactful marketing and branding. Contact me today.
In the nonprofit world, relationships are everything. The generosity of others powers your organization, so taking time to recognize and appreciate donors isn’t just polite—it’s essential. Effective donor recognition isn’t just about saying “thank you.” It’s about building lasting connections and making supporters feel integral to your mission. For many nonprofit leaders, the idea of…
I was honored to contribute to an article for the AMA Phoenix Chapter about balancing brand building with marketing strategies. Please read and share. For more information about my services, please click here. To schedule a discovery call, please click here.
It can’t be more clear. A consistent brand is essential to the sustainability and impact of any nonprofit. When a brand is consistent in message, voice, tone, look, and mission across all communication channels, trust, credibility, and clear communication are nurtured. To make a positive impact, a strong, cohesive brand helps attract and retain donors,…