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logic versus emotion in purchasing decisions. post it on a cork board with a light bulb on it
Photo by AbsolutVision on Unsplash

In my most recent newsletter, I discuss how the human conflict of logic versus emotion plays out in our purchasing decisions and how marketing professionals should understand this conflict to be effective. #marketingstrategy #consumerbehavior #contentmarketing #freelancewriter #contentwriter #marketingcommunications #communicationstrategy #consumerinsights